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Are you a CEO, VP of Marketing, or Sales Leader at an interior product company looking to grow in the hospitality or home design markets? The Thrive In Design Podcast is your go-to resource for innovative marketing strategies, brand storytelling techniques, and sales tactics that help you stand out in a competitive, design-driven industry.
Hosted by Nicole Lashae (Ben) Hall, Design Strategist and Founder of Thrive In Design, this weekly podcast offers actionable insights and expert interviews that help you position your brand, engage the A&D community, and scale your impact in the built environment. From product launch strategy to tradeshow optimization, digital marketing to dealer enablement — each episode gives you the tools to amplify visibility and drive measurable growth.
🎯 Topics we cover:
- Interior product marketing and brand positioning
- Sales enablement strategies for the design industry
- How to increase visibility with architects, designers, and specifiers
- Hospitality and residential design market trends
- Leveraging podcasts, content, and events to drive demand
Whether you’re launching a new collection, entering new verticals, or refining your go-to-market strategy — this podcast will equip you to lead with clarity, creativity, and confidence.
🌐 Visit our website: www.thriveindesign.co
📅 Sign up for our next live training: https://training.thriveindesign.co
💌 Subscribe to our email list: https://podcast.thriveindesign.co
Episodes
Thursday Aug 03, 2023
Thursday Aug 03, 2023
Interior designers are vital in shaping how we experience and interact with the built environment. By embracing technology and sustainability, they can create innovative spaces that look aesthetically pleasing and prioritize environmental consciousness. Join this conversation with Robert Ancill and learn more.
Robert Ancill shares how his passion for positively impacting people's lives through their living spaces led him to pursue a career in interior design. He founded TNI Design, a design agency that creates beautiful interior and architectural designs for homes and businesses. With restaurant design as one of his specialties, he highlights the impact of technology on this industry and provides a glimpse into the future of interior design.
Additionally, he emphasizes the significance of sustainability in interior design and how it can revolutionize the field. Designers can prioritize beauty and responsibility by using eco-friendly materials and creating energy-efficient spaces.
Ready to jump in?
Key Highlights from the Episode:
[00:01] Episode intro and a quick bio of today’s guest: Robert Ancill
[01:43] What inspired Robert to pursue a career in design
[05:58] The birth of Robert’s brainchild; TNI Design
[09:50] The importance of a defined methodology in approaching design projects
[11:39] Why mood boards are no longer necessary in interior design
[12:42] How Robert has witnessed the evolution of restaurant design
[16:40] How different clients are embracing sustainability in their designs
[19:27] Integrating Technology in interior design and Its Future
[23:11] How AI will disrupt interior design
[24:22] How product manufacturers can support interior designers
[26:50] New and exciting things that Robert is working on
[29:48] The best ways to reach out and connect with Robert Ancill
[30:06] Episode wrap-up and calls to action
Notable Quotes:
- Most interior designers find themselves in the career out of their love and passion for impacting people's lives in their space.
- Having a defined working methodology in interior design is not always easy. Every client has their desires and ideas that should always be respected.
- Sustainability has been gaining traction in the interior design landscape and will be the next big thing in the industry.
- AI is a double-edged sword. It reduces the need for human workers, helping businesses cut a lot of expenses on human capital, while on the other hand, people lose jobs.
Let’s Connect:
Robert Ancill
Website: https://www.tnidesign.com/
Instagram: https://www.instagram.com/tnidesign/
LinkedIn: https://www.linkedin.com/in/robertancill/
Twitter: https://twitter.com/thenextidea
Learn more about Thrive In Design:
Website: https://www.thriveindesign.co/
Instagram: https://www.instagram.com/thriveindesign/
Facebook: https://web.facebook.com/thriveindesign/
LinkedIn: https://www.linkedin.com/company/thriveindesign/
Register for the next Thrive In Design live training here: https://training.thriveindesign.co/
Get your copy of "The Ultimate Guide to A&D Sales": https://www.thriveindesign.co/brand-reps.
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