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If you are a leader in architectural and design sales aiming to innovate in the future of the interior design industry, then the Thrive In Design Podcast is for you! Join your host, Nicole Lashae Ben, a Design Strategist and Innovation Enthusiast, as she shares her expertise and interviews industry experts. Gain valuable insights on dominating the market by adapting to shifting demands and creating engaging digital experiences for designers. Each week, Nicole delivers inspirational content designed to help you exceed revenue goals for your interior product company while making a lasting impact on the built environment.
Episodes
Thursday Jul 07, 2022
S2, E1: Why Your Marketing Budget Isn’t Leading to Specifications
Thursday Jul 07, 2022
Thursday Jul 07, 2022
In this kick-off of season two of the Thrive In Design podcast, Nicole Lashae Ben, CEO of Thrive In Design, dives into the reasons why your marketing budget isn't leading to specifications. So often, interior product companies think about increasing their marketing budgets to lead to more brand awareness. But, what happens when you have more eyes on your brand without a proper system in place to convert awareness to sales?
In this episode, Nicole will share:
- An overview of the Thrive In Design proprietary method for interior product manufacturers
- The top strategies that interior product companies should consider when spending their marketing budget
- Building a sales funnel that leads to ROI
Learn more about Thrive In Design:
Contact: thriveindesign.co/contact | Instagram: @thriveindesign | Facebook: @thriveindesign
>>> Register for the next Thrive In Design live training here.
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